Loop & Tie Overview

Loop & Tie is a corporate gifting platform designed to make gifting both impactful and sustainable. Founded by Sara Rodell, the platform combines environmental responsibility with social and economic impact when it comes to gifting. Its marketplace is curated to feature gifts from small and artisan makers, women-owned businesses, BIPOC- and minority-owned businesses, and vendors committed to environmental sustainability.

Main Features

Strong sustainability focus

Sustainability is a core aspect of Loop & Tie’s operating model. Specifically, the platform ensures that gifts are sourced from small businesses and high-impact charities and are packed in reusable, returnable packaging. In addition to its carbon regeneration program efforts, Loop & Tie also supports causes like ocean plastic removal and reforestation. It’s an attractive feature especially if you want to ensure that your gifting campaigns align with your corporate sustainability commitments.

Gift collections

Loop & Tie offers pre-determined gift collections that range from $25 up to $500 and above. Such collections are curated to match different corporate gifting needs from employee appreciation to client engagement. The platform offers 44 gift collections for US recipients and 4 collections for international recipients (including Canada and Mexico).

Choice-based gifting

In line with its sustainability focus, Loop & Tie employs a recipient-choice model wherein you can send your recipients access to a themed gift collection. From there, your recipient will choose their preferred gift and provide their own shipping details. Such a process reduces the risk of unwanted or unused gifts and also increases recipient satisfaction.

Pricing

Loop & Tie has four subscription tiers that you can choose from. Let’s break down the features for each.

Loop & Tie Free

This tier is essentially the platform’s free tier, with only one user. Under this tier, you can have full access to the marketplace and send gifts via email. Gifts are sent out for a flat-rate shipping of $5 per gift. You can also track gift redemption, thank you notes, and engagement with your gifts on your dashboard. Other features include a standard design library, support through live chat, and API access for basic integration needs. This free tier is great if you have rare gifting needs or are a small business just starting out.

Loop & Tie Essentials

This next tier, priced at $500/year, allows you to have 3 users and 3 teams. Under Essentials, you’ll have everything from Free plus custom gift collections, shareable links, and automation. The gifts are also now shipped for free (within the US). Additionally, campaign performance, post-redemption surveys, and meeting schedulers are now available if you wish to gain insights into how well your gifting campaign worked. Add-on features, such as storefronts, custom packaging and boxes, branded merchandise (or swag), native Salesforce integration, and HRIS integrations, are also available for a set price.

Loop & Tie Premium

Premium is Loop & Tie’s third tier, which offers more flexible gifting and is most suitable for enterprises. Priced at $5,000 per year, this tier allows you to have unlimited users and 5 teams. You’ll also have access to gift cards, print-on-demand gifts, and branded merchandise for more flexible options. Features for corporate gifting at scale, such as global warehousing and fulfillment, custom event activations, advanced automation, budgeting, delegate gifting, and premium branding or white-labeled experience, are also available for this tier. As for the insights, you can now also check your campaign’s analytics, which can give you a more in-depth understanding of your recipients’ reception of the gifts. You’ll also have native integrations with Salesforce and HRIS platforms, priority support, and a dedicated client success team, ensuring that you can execute your campaigns at scale.

Build Your Own

If you have a unique use case or want complete flexibility over the features you’ll use, the Loop & Tie also offers a ‘Build Your Own’ tier where you can get tailored features. For instance, you can have custom team structures, user access, and permissions that will better fit your company. You can also get exclusive inventory or private-label collections not available in the marketplace. Advanced integration for HRIS and CRM tools and custom logistics and fulfillment solutions are also available if you wish. The pricing will then depend on the complexity of your requests and strategic goals.

Fees for add-on features

Loop & Tie also offers add-on features that you can pay for. Do note, though, that these can only be added for Essential and Premium tiers.

• Add Users - To add an additional user to your subscription, you need to pay $250 per year.

• Add Teams - If adding a team is necessary for your campaign, then you can do so by paying $500 annually. This already includes three users.

• Native Salesforce Integration - Since Salesforce integration is available to Premium, you can avail it for $1,500/year if you’re an Essential tier user.

• HRIS Integration - Similarly, you can also integrate your HRIS with Loop & Tie for employee milestone gifting for $1,500 yearly.

• Company Storefront - You can also build a curated swag store/storefront where your audience can shop for exclusive merch. The price for this is $500/year.

• Custom Packaging & Branded Boxes - You can also customize the packaging and boxes of your gifts, starting at $5 per gift.

• Managed Services - If you need dedicated experts aiding you in your gifting project, you can pay for $2,500/year or $500/project to have a team handling everything from gift selection to delivery tracking.

• Branded Merch - Loop & Tie also offers curated collections of branded merchandise or swag. The price varies and will depend on your selection.

Pros and Cons

Pros

✅ Sustainable gifting: Loop & Tie ensures that its eco-friendly packaging offsets the emissions of each shipment. Its gifting model also aims to minimize waste and environmental impact. 

✅ Social commitments: Beyond physical gifts, Loop & Tie’s “gift-it-forward” capability allows your recipients to redirect the value of their gift to charities, non-profits, or causes important to them.

✅ Gift collections: The platform offers pre-curated gift collections based on different prices, ranging from $25 to $500 and above. This gives you a wide range of choices, depending on your needs.

✅ Free tier: Loop & Tie also offers a free subscription where you can access its marketplace and send gifts to your recipients.

✅ Ease of use: A lot of reviews for Loop & Tie commended the platform’s overall ease of use and navigation. 

Cons

❌ Limited international reach and gift options: Currently, the platform’s marketplace collections can only be shipped to the mainland USA, Alaska, and Hawaii. While it does offer dedicated International Collections, there are only four collections priced at $100-$300, creating limitations if you’re a global team.

❌ Absence of bulk swag and swag kit options: Loop & Tie focuses on marketplace gifts and On Demand branded gifts (swag) and lacks the option for bulk swag orders and pre-assembled swag kits.

❌ Not suitable for marketing events: Since the platform doesn’t have the capacity for bulk swag, it’s also not ideal for teams requiring event-specific swag and fulfillment.

❌ Many advanced features are add-ons or locked behind higher tiers: While the core gifting tools are available to all users, more advanced capabilities, such as additional branding options, gift cards, and automated gifting, require higher subscription tiers or paid add-ons.

❌ Lack of information on warehousing and global fulfillment: There is no public information on the platform’s capacity to warehouse swag or manage multi-region fulfillment. If you’re a global company, this can make it harder to identify if the platform can provide your swag needs.

❌ Limited integrations: Loop & Tie’s current integrations focus primarily on HR tools. CRM integrations are only offered for ‘Build Your Own’ subscription users.

Loop & Tie is best for…

… US companies sending their domestic recipients gifts 👍

Because Loop & Tie’s marketplace collections can only be shipped to mainland USA, Alaska, and Hawaii, it’s an especially strong option if your recipient lists are residing within the same regions. The curated product options are also well-suited for a US audience, which further ensures local culture compatibility.

… eco-conscious organizations prioritizing sustainable corporate gifting 👍

The platform’s brand is built around environmental responsibility. As such, the platform makes it a point that its packaging offsets the emissions of each shipment, while participating in environmental regeneration programs. This makes it a natural fit if you have ESG commitments or sustainability requirements for your gifting campaigns.

… teams wanting to let recipients choose their own gifts 👍

Instead of sending a pre-selected item, you can use Loop & Tie’s marketplace collections to give your recipients access to a themed gift collection at your chosen price point. Your recipients can then select the item they truly want and provide their own delivery details, which therefore reduces unwanted gifts.

Loop & Tie may not be a good fit for…

… international businesses that need gifts and swag 👎

Have global clients in China? Need to send swag kits to your new employee in India? Then Loop & Tie may not be the best fit for you. This is because the platform’s product availability and shipping are primarily tailored to US-based recipients. While there are 4 International Collections, their products are limited, consisting of gifts, not swag. As such, if you want a global catalog of gifts and swag, then the platform isn’t the best choice.

… enterprises with bulk swag and global warehousing needs 👎

If you have a large-scale swag/gifting campaign and need to store inventory in globally distributed warehouses, then you’ll need to look elsewhere. Loop & Tie’s model is built around recipient-choice gifting rather than bulk swag production, which means it’s not optimized for handling large inventory shipments. Additionally, while global warehousing & fulfillment is mentioned as a feature for the Premium tier, there’s not enough information about its actual capabilities, making it challenging to identify if it truly supports international gifting.

… marketing teams looking to use swag and gifts for events 👎

Since Loop & Tie doesn’t offer or support bulk swag orders, it’s not an ideal platform for marketing departments or teams. This is because such occasions (like tradeshows and conferences) often require large quantities of branded giveaways, which Loop & Tie’s current model can’t accommodate.

… companies looking to customize their gifts 👎

The platform’s philosophy is rooted in unbranded gifting, meaning marketplace gifts can’t be customized with your company’s logo or tagline. While branded packaging and insert cards are available, if you want your gifting strategy to have logo visibility in the actual gifts, then you will find this limitation restrictive.

Loop & Tie offers a recipient-focused gifting experience that emphasizes sustainability, social impact, and ease of use. It excels for domestic US companies wanting to give recipients choice and align gifting with broader ESG values. However, its limited international selection, lack of bulk swag and swag kit capabilities, and narrow integration range make it less suited for global-scale or event-driven gifting strategies.

Looking for comprehensive gift and swag solutions? Explore the best Loop & Tie alternatives

While Loop & Tie offers a streamlined, recipient-choice gifting model, it may not meet the needs of every organization, especially if you’re seeking broader product selection for international recipients, deeper customization, or more flexible swag options. That’s why it’s important to also explore alternative corporate gifting platforms that can offer flexible swag solutions, large-scale event fulfillment, and global shipping. Be sure to check out our Loop & Tie alternatives for more choices!

Loop & Tie vs PerkUp, the #1 global platform for gifts and swag

While Loop & Tie offers recipient-choice gift collections and a sustainable gifting model, you may find that it lacks a more comprehensive swag and gifting solution. That’s where PerkUp comes in! 

This platform offers a more expansive approach to corporate gifting and swag management, with capabilities designed to serve global teams at scale. Unlike Loop & Tie, PerkUp offers On Demand swag, bulk swag, event swag, localized gifts, and gift cards, alongside custom branding, global warehousing, and affordable international shipping with duties prepaid when possible. It also integrates with HRIS, CRM, SSO, and other business tools to automate gifting for onboarding, milestones, and events. If you’re after both flexibility in individual gifting and the infrastructure to manage large-scale, global swag programs, PerkUp delivers a comprehensive swag solution that bridges the gap between one-off gifting and long-term swag strategy.

Curious about how else PerkUp differs from Loop & Tie? Make sure to read our Loop & Tie vs PerkUp analysis! Check it out to see why industry leaders like Microsoft and Wise choose PerkUp for their gifting needs.