Direct-to-film (DTF) is a modern printing technique that uses a printer to print designs onto a unique film material. Heat and adhesive transfer the design onto the chosen fabric.

With this technique, you can print detailed images, making it suitable for apparel and other custom merchandise like bags and hats. DTF requires no complex setup or preparation, so it’s often used to print on dark fabrics.

What's the process of DTF printing?

Compared to DTG printing, DTF follows a two-step process. The first step involves printing the design onto a PET (Polyethylene Terephthalate) film and then applying an adhesive powder to it. Then, in the second step, the design on the printed film is transferred to the apparel or fabric with the use of a heat press.

DTF is a great choice for custom swag items like T-shirts, hoodies, and other promotional swag, as it provides durable prints that can withstand washing and wear. This technique is also perfect for On Demand swag as it’s cost-efficient but can still produce high-quality resolution prints.